Redefining relationships
Indian classical music is a unique art form that is unlike other classical music because it relies on the individual musician to create his or her own path to the concert stage. Thus, Indian classical musicians often finds themselves undertaking the day to day management of each event or recording instead of simply concentrating on their music. Indianuance bridges the gap between musician and audience by arranging, curating and marketing music for musicians and their audiences.
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Aishwarya Natarajan was British Council India's Young Creative Music Entrepreneur 2011